Project: Website and social media management
Role: Marketing & Transaction Coordinator
Organization: Johnston & Associates Real Estate
The website was built and designed before I joined the company. However, it taught me a lot about working with WordPress. I updated all the pages, and I created the Videos, Careers, and Testimonials pages myself. I posted new listings, blogs, and videos. I created the Mailing List popup through the MailMunch plugin, which links to the company’s MailChimp account. I used Canva to create optimized images for posts. You can view the website here.
In addition to managing the website, I oversaw the company’s social media accounts. I created content and wrote copy, adjusting both for each platform. I also learned about marketing strategies for each platform and helped grow the company’s following by applying those tactics. You can view the accounts here: